Have you ever looked at a product online… and then seen it again later as an ad? That’s retargeting . Have you ever bought something… and later received an email or message from that brand? That’s remarketing . Simple. But powerful. Let’s Slow This Down Not everyone who notices a brand is ready to buy. And not everyone who buys wants to be sold to again immediately. Good marketing understands this difference. Great marketing respects it. What Retargeting Really Is Retargeting is a reminder . It’s used when someone: Visits your website Looks at a product Leaves without buying Life got busy. Doubts crept in. Timing didn’t feel right. So the brand gently shows up again.....through ads. Not to push. But to stay visible while you decide. What Remarketing Really Is Remarketing is a conversation . It happens only after the brand knows you: You shared your email or number You became a customer or a lead Now the brand can talk directly to you. Not with ads. With messages that add va...