The Click Code

  If you’ve ever stared at your laptop thinking, “I need a website… but where do I even start?”,  you’re not alone. Every web designer, every developer, every solopreneur, every startup founder has faced that same haunting question at the beginning of their journey. But today, I want to open a new door for you. A door filled with clarity, momentum, and confidence. A door that doesn’t ask you to be technical ... just willing. Welcome to Google Sites, the safest, simplest, most beginner-friendly platform to build your very first website. Why Google Sites Makes the Perfect Starting Line 1. Zero cost, zero complexity You spend nothing yet get a clean, fast, and reliable online presence hosted free on Google’s infrastructure. For students, freelancers, solopreneurs, and new founders, this is a powerful first step that keeps you focused on your ideas, not on bills 2. A Design Experience So Simple, You’ll Smile Just drag, drop, write, and publish. No coding. No hosting headaches. No ...

  The Founder’s Dilemma Every new entrepreneur faces the same gut-twisting question: “How much should I charge when I’m just starting out?” The world loves to say, “Work for less, build your portfolio, get experience.” But here’s the truth: undervaluing your time is the fastest way to stay stuck in the beginner zone. Low pricing doesn’t just shrink your margins — it silently erodes your confidence and credibility. The Psychology Behind Pricing In behavioural psychology, price is a proxy for trust. If your price feels too low, people subconsciously assume there’s a catch. It’s not vanity, it’s perception. A “cheap” price signals uncertainty, not opportunity. That’s why smart founders treat pricing not as a number but as a positioning tool. “If your service feels like a bargain, you’ve already told the market how to see you.” The Myth of “Work for Less” Yes, you need clients. Yes, you want testimonials. But the “work cheap” model backfires when it becomes your default identity. Disco...

  In the world of digital marketing, data is the new oxygen . For years, cookies have fuelled this ecosystem, helping brands track users, personalise ads, and optimise campaigns. But as we step deeper into 2025 , this cookie-driven world is crumbling fast. Google has officially started phasing out third-party cookies , and privacy laws like GDPR and India’s DPDP Act are reshaping how marketers collect and use data. The message is loud and clear: the future belongs to trust-driven marketing . Why Are Cookies Disappearing? For too long, the digital ad industry relied on tracking users across the web — often without explicit consent. Users clicked “accept all cookies,” not knowing their every scroll, click, or pause was being recorded. But with growing awareness around privacy and security, people now demand control over how their data is used. Tech giants like Apple and Google responded by tightening privacy standards, limiting cross-site tracking, and making first-...